New Delhi [India], August 14: When Pankaj Ashri first stepped into Dubai’s skyline-dotted property scene after years in India’s real estate industry, he realised that while the two markets speak the same language of investment, they follow very different rulebooks. Today, as the founder of SPS Global Realtors, Ashri operates seamlessly across both geographies, a position that gives him a rare vantage point into how investors can succeed in each.
In India, Ashri notes, the market is deeply rooted in long-term ownership and emotional value. Buying property often ties into generational wealth, with families holding assets for decades. Regulations such as the Real Estate (Regulation and Development) Act (RERA) have brought greater transparency, but land acquisition processes, regional variations, and development timelines can still be complex. “In India, patience and due diligence are as important as market timing,” Ashri explains. “It’s about knowing the micro-markets, building local relationships, and understanding the paperwork inside out.”
Dubai, on the other hand, operates with a different rhythm. The city’s freehold zones, streamlined transactions, and investor-friendly visa policies have attracted buyers from over 200 nationalities. Here, the market moves quickly and so must the investor. “Dubai rewards speed and foresight,” Ashri says. “Opportunities can appear and vanish within days. If you have the data and the network, you can make decisions fast and secure strong returns.”
With 15 years in international real estate, 11 of them in Dubai, Ashri has built strategies that adapt to each environment. In India, his focus is on deep research, risk mitigation, and selecting projects with strong fundamentals. In Dubai, he leverages his direct relationships with developers and a global broker network to identify high-growth zones, from off-plan launches to premium resale properties.
Through SPS Global Realtors, Ashri also guides investors who want to diversify between the two markets. This includes advising on currency considerations, legal frameworks, and exit strategies tailored to each country’s dynamics. “Every market has its own heartbeat,” he says. “The key is to listen and then move in rhythm.”
For investors aiming to expand across borders, Ashri’s message is clear: understand the rules, respect the differences, and work with someone who knows both terrains. In his words, “Real estate is local, even when you’re playing it globally. The winners are those who bridge worlds not just markets.”
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