Close Menu
PNN DigitalPNN Digital
    Facebook X (Twitter) Instagram
    PNN DigitalPNN Digital
    • Business
    • National
    • Entertainment
    • Lifestyle
    • Education
    • Press Release
    • Submit Your PR
    PNN DigitalPNN Digital
    Home - Business Buzz - Caret Capital-backed Citrus Freight simplifies the cross-border cold chain for agri perishables
    Business Buzz

    Caret Capital-backed Citrus Freight simplifies the cross-border cold chain for agri perishables

    Abizar AttariBy Abizar AttariFebruary 13, 2025No Comments3 Mins Read
    Facebook Twitter Pinterest LinkedIn Tumblr Email
    Citrus Freight
    Share
    Facebook Twitter LinkedIn Pinterest Email

    New Delhi [India], February 13: Biplob Barik and Ricky Goyal & founding member Sunil, three university friends with big dreams, set out to revolutionize how India’s fresh produce reaches global markets. Their journey began with a shared passion for problem-solving and a deep understanding of logistics and technology.

    In 2016, they launched their first venture, a digital freight forwarding business, which quickly grew into a thriving INR 6 crore enterprise. When the pandemic disrupted the world, they saw an opportunity to pivot. By 2021, Citrus Freight was born with a bold mission: to make India’s fresh produce a global phenomenon by simplifying cross-border cold chain logistics.

    The Challenge: Bridging the Gap

    India is the largest producer of agricultural and perishable goods, yet its share in the global market remains a meager 2%. Exporters face daunting challenges like:

    • High spoilage rates: Mishandling and poor temperature control lead to losses of up to 20%.
    • Complex documentation: Layers of paperwork make international shipping a nightmare.
    • Poor supply chain visibility: Uncertainty in logistics creates inefficiencies and increases costs.

    Despite being categorized as export quality, much of India’s top-grade produce fails to find its way to international shelves. While domestic markets have logistics solutions, the export segment remains underserved.

    The Citrus Solution: Simplifying Cold Chain Logistics

    Citrus Freight is India’s first reefer container shipping platform, offering end-to-end solutions for perishable exports. Think of it as the MakeMyTrip for agri-exporters. Here’s how Citrus is making waves:

    1. AI-Driven Price Discovery: Exporters can now discover landed costs and book shipping in seconds. Gone are the days of waiting 72 hours for price clarity.
    2. Lower Spoilage Rates: By leveraging real-time temperature monitoring and robust quality management, Citrus keeps spoilage under 5%, boosting profits by 20%.
    3. Smart Vessel Scheduling: Proprietary AI helps exporters identify the best vessels with shorter transit times and reliable performance, ensuring faster and safer deliveries.

    Making a Global Impact

    The Citrus Freight team, now 25 members strong, supports 25,000 SME agri-exporters. By simplifying logistics, they’ve unlocked the potential of Indian fresh produce in international markets. Exporters can now focus on growth, knowing their logistics are in expert hands.

    The platform has also attracted the attention of prominent VCs like Caret Capital and Intercont Freight Liners. With their support, Citrus Freight is set to scale new heights.

    A Vision for the Future

    Biplob and Ricky’s vision goes beyond business. They’re building a bridge for Indian farmers and exporters to the world, one container at a time. With Citrus Freight, Indian produce is no longer bound by borders.

    If you have any objection to this press release content, kindly contact [email protected] to notify us. We will respond and rectify the situation in the next 24 hours.

    AgriExportSolutions AiinLogistics CitrusFreight GlobalAgriTrade LogisticsMadeSimple
    Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
    Abizar Attari
    • LinkedIn

    I’ve always had a fascination with storytelling. Analyzing diverse perspectives and helping people understanding them simply is my life’s motto. I live to create stories that you’d love to read. When I’m not writing, you'll find me having a leisurely stroll on the beach or in the park.

    Related Posts

    ICAKMRETS successfully hosted by IRAJ International at Bangalore, India

    June 7, 2025

    Business Leaders and Women Entrepreneurs Shine at New Age Summit 2025 by Global Triumph Foundation

    June 6, 2025

    Indian Roots, Parisian Soul: Kritika Kohli Brings Maison Candelè’s Ethical Luxury to Cannes

    June 6, 2025
    Add A Comment

    Comments are closed.

    Recent Posts
    • CBDM India 2025 to Boost Health Resilience, Local Disaster Readiness
    • BAKING THE FUTURE – THE STORY OF RIDDHIMA FOODS
    • Bank of Maharashtra’s P. Ananya Sree to Play for India at AVC Women’s Nations Cup in Vietnam
    • Against the Odds: CGC Jhanjeri Surges Ahead with Historic 2025 Placements
    • Dr. Ravi Gupta Expands Ayurvedic Cancer Consultation Services to Gujarat

    CBDM India 2025 to Boost Health Resilience, Local Disaster Readiness

    June 7, 2025

    BAKING THE FUTURE – THE STORY OF RIDDHIMA FOODS

    June 7, 2025

    Bank of Maharashtra’s P. Ananya Sree to Play for India at AVC Women’s Nations Cup in Vietnam

    June 7, 2025

    Against the Odds: CGC Jhanjeri Surges Ahead with Historic 2025 Placements

    June 7, 2025

    Dr. Ravi Gupta Expands Ayurvedic Cancer Consultation Services to Gujarat

    June 7, 2025

    ICAKMRETS successfully hosted by IRAJ International at Bangalore, India

    June 7, 2025
    PNN Digital
    2025 © pnn.digital

    Type above and press Enter to search. Press Esc to cancel.